Customer relationship management (CRM) lets a company manage and analyze its interactions with past, current and potential customers. By building on each customer’s history, it improves business relationships, with two goals: keeping customers and growing sales.
At Fluids & C°, we use and recommend EspoCRM every day — a complete, flexible solution that can be hosted on your own server. We help you choose it, configure it, import your data and train your team.
Sales automation
- Leads: convert them into an opportunity, account and contact.
- Opportunities: track potential sales from prospecting to signature.
- Accounts: each account is the central record in the B2B model.
- Contacts: a contact can be related to several accounts, with a specific role in each.

Calendar
- Meetings, calls and tasks
- Sending invitations to attendees
- Google Calendar and Outlook sync
- Shared calendar: see your coworkers’ schedules

- Email accounts: automatic archiving of emails from personal or group IMAP accounts, automatically linked to the right records
- Outbound emails, templates, folders, signatures and filters
- Mass email
- Multiple email addresses per record

Collaboration
- Activity stream: changes and new additions to the records you follow, in one place
- Follow button: follow a specific record; records you create or that are assigned to you are followed automatically

Customer support
- Cases (support tickets)
- Email-to-case
- Customer portal
- Knowledge base
Documents
- File attachments and document folders
Sales management
- Products, quotes, sales orders and invoices
Telephony
- VoIP integration
- Multiple phone numbers per record, of different types (mobile, office, fax…)
Analytics
- Reports: see the information gathered about your business

Workflows
- Business process management (BPM): model and automate your business processes
- Workflows: trigger actions when specific conditions are met, such as sending an email, updating or creating a record, sending a notification or assigning a record by rule

And many more features
- Export to Excel and CSV
- Print to PDF
- Campaigns and email marketing
- Extensive customization
- User administration
Learn more
Still weighing your CRM options? Read our guide Choosing and Deploying a CRM: A Practical Guide with EspoCRM.
Contact us for any information or a quote.
